Krista Gill
Creative Director
Brand Builder
Design Enthusiast

 
 
 
 
 
 
 
 
 

in short

I identify creative potential and then advocate for it. Relentlessly. Exhaustively.
Passionately. Positively.

Core Capes

Creative Strategy
Creative Direction
( Art & Copy )
Brand Design & Governance
DesignOps
Mentorship & Coaching
Process Improvement
Workflows & Resourcing
Communication
Presentation
Collaboration
Critical Thinking

 
 
 
 

in long

I design frameworks and inspire vision. I build vision through innate curiosity and earnest empathy. And I guide teams in the pursuit of that vision by giving them the tools they need to do their best work. (right before getting the heck out of the way)

I listen actively and think critically. Collaborating with subject matter experts and consulting with communities in context every step of the way.

I don’t rapid fire or harvest ideas. I don’t brainstorm on command.

I cultivate a culture of creativity and empowerment and as a result, grow and motivate people.

I’ve been told that I’m funny. Hilarious even. But if so, I assure you that it is in good measure:
50% smart. 50% ass.

I’ll question, and fuss over and push. I’ll likely annoy you, but you’ll more than likely love me for it.

I use a lot of colorful language, and cringe when anyone describes my work as “beautiful.”

Design is “beautiful” when it works.

If it doesn’t work, who fucking cares?

 
 
 
 
 
 
 

I was particularly in awe of her ability to share expansive vision with total clarity and simplicity for her teams and partners. Additionally, Krista never failed to show up in every meeting with a steady calm and relentless wit.

—Karen Piper Code & Theory

 
 

my superpower

Belief. In ideas. In people.
I see potential everywhere, in everyone. And spend most of my energy serving as an advocate for all that I believe we can achieve together.

 
 
 
 

Krista is awesome, OK? Oh, not enough for you? All right, well, what separates Krista from her peers are her instincts—and her courage to trust those instincts.

—Tony Riazzi VSA Partners

 

From the smallest ask to the biggest idea, Krista consistently brings the best of her thinking to every aspect of her work.

—Eric Lohman Grow

 
 
 

Krista is a pro… a special brand of brilliance, humor, charm and creativity that accepts nothings but great and is a ghostbuster to bullshit.

—Alex Bowring Beats by Dre

 

I've seen her align clients, teammates, and consultants in the same meeting to create order from chaos.

—Eden Fuller Trove

 

She approaches design strategically and her ideas are always well thought through. You can throw any type of project at her and feel confident it will be handled well.

—Andrew Teague Flock Freight

 
 

worth noting

Forever covered in children*, dog hair and probably some kind of crusted condiment or breakfast food

*Fun fact: identical twins can happen to anyone and there are basically zero resources to help dumb-struck parents cope with that.

 

Have a well-considered** (and very long) spreadsheet ranking candy from most delicious to most disgusting

**thoroughly researched and completely subjective

 

Have a well-considered** (and very short) Post-It® note of perfect albums

**thoroughly researched and includes a clearly defined rubric of objective measure

 

Metaphorically dangerous with an Apple Pencil®

 

Literally dangerous*** near anything in the kitchen

***Without my husband I’d live on a steady diet of burned toast and Lunchables®.